Guest Post By Tina Forsyth www.OnlineBusinessManager.com
Over the last years I’ve spoken with a lot of business owners who are searching for a new virtual team member. One of the questions I get asked all the time is “Tina, how do I know if the person I’m hiring can actually do the job.”
Too often, business owners jump into a relationship with a new virtual support professional after just two brief conversations. After a few short weeks, things start to crumble – leaving the business owner (1) unsure of how and why things started to crumble and (2) feeling a little ‘gun shy’ about working with virtual support professionals moving forward.
So how can you, the Virtual Assistant, freelancer, virtual support professional of any kind, prove that you are the BEST person for the ‘job’ and are worth hiring? If you feel confident in your skills and abilities, you know you’re great at what you do AND you can clearly and concisely communicate this – you will make it super easy for clients to make a decision to hire you.
Here are three things you can do that will help you prove that you’re “the one”:
Most virtual support professionals don’t do this enough. When you do great work for your clients, ask them for a testimonial that you can post on your website and use in other marketing materials.
Here’s a tip to make it super easy: Draft the testimonial on behalf of your client and give it to them to edit. Business owners will often have a tough time coming up with a testimonial from scratch … but if they have something to edit, they will realize what they really want to share.
Keep Track of Your Own Successes
What successes have you helped your clients create? Those are your own successes as well, and are proof of your contribution to the business.
Keep track of these successes so that you can share these stories/examples when talking to new clients. If you offer visual/graphic services, create a portfolio of your work so people can see what you do.
This exercise is also a great confidence builder for YOU. You will likely be surprised (and very proud) to see how much you actually contribute to the success of your clients.
Date Your Clients First
There is no better way to prove yourself then to actually jump in and do some work for the client.
Offer to help out with a project before you commit to a longer working relationship -- I call this ‘dating’ the client. Make it clear that in the dating stage there are no strings attached – either you or the client can decide to discontinue at any time during the dating stage without any hard feelings.
If things go well, you can both jump into a longer term relationship with confidence.
By implementing these three simple steps, you will not only boost your own confidence, but also the confidence of the business owners you want to work with.
I’d love to hear from you – what else can you do or have you done to prove that you are great at what you do and are worth hiring? Please share your thoughts.